NewAge, Inc., honored with Hermes Awards for its

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DENVER, July 01, 2021 (GLOBE NEWSWIRE) – NewAge, Inc. (Nasdaq: NBEV), the Colorado-based organic and healthy products company, which intends to become the world’s leading sales and social distribution company, today announced that NewAge, Inc. in the Hermes Creative Awards competition.

Hermes Creative Awards is an international competition for creative professionals involved in the concept, writing and design of traditional and emerging media. The Hermes Creative Awards recognize outstanding work in the industry while promoting the philanthropic nature of marketing and communications professionals. Administered by the Association of Marketing and Communication Professionals (AMCP), the international organization consists of several thousand independent professionals in marketing, communication, advertising, public relations, digital media production. . The GCAP oversees the awards and recognition programs, provides judges and awards for outstanding achievement and service to the profession. Judges are industry professionals who seek out companies and individuals whose talent exceeds a high standard of excellence and whose work sets the benchmark for the industry.

NewAge, Inc. received top accolades for its creative social media campaign and interactive social media design work for its Icon Social series and also won the Interactive Media category for its NewAge Share app.

In the category Interactive campaign on social networks, New Age’s Lucim ™ The brand was honored for its Mother’s Day Social Series. NewAge also won awards for its social series Lucim Sunscreen, which it launched in China earlier this year, and its social series Lucim Skincare. The Lucim brand continues to gain notoriety, was recently featured in Italian Vogue and has also been recognized by the Good Face Project as part of the highest quality, clean and non-toxic skin care available in the market. world.

Over 6,000 entries were received for the Hermes Creative Awards 2021 competition, with NewAge being one of the main winners with 5 prizes. Karima McDaniel, Vice President of Marketing at NewAge, said, “Our direct / social selling business saw a 128% sales increase last year. We continue to lead the evolution of the Direct-to-Consumer (D2C) industry with cutting-edge tools, content and technologies for our more than 400,000 brand partners and customers in more than 50 countries. This achievement demonstrates our commitment to leading the industry and the social selling revolution by providing award-winning content to our brand partners and consumers. We are honored to be recognized by the Hermes Creative Awards and believe we are on track to realize our vision of becoming the global leader in social selling and distribution.

About the Hermes Creative Awards
Hermes Creative Awards is administered and judged by the Association of Marketing and Communications Professionals www.hermesawards.com. AMCP has been coordinating and judging awards for over 20 years. Participants compete for statuettes in platinum and gold – the wings of the cap and the mythological sandals of Hermes, elegantly engraved to evoke the shape of the letter H.

About NewAge, Inc.
NewAge is a purpose-built company that intends to become the world leader in social selling and distribution. Colorado-based NewAge markets a portfolio of organic and healthy products around the world primarily through a direct-to-market system. The company is present in three major platform categories including health and wellness, indoor and outdoor beauty, nutritional performance and weight management, leading a network of over 400,000 exclusive independent distributors and partners brand in the world.

The company operates the websites NewAge.com, NoniNewAge.com, ARIIX.com, MaVie.com, TheLIMUCompany.com and Zennoa.com websites.

Safe Harbor Disclosure

This press release contains forward-looking statements that are made under the safe harbor provisions within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. Forward-looking statements are any statement reflecting management’s expectations regarding future operating results, economic performance and financial condition. Forward-looking statements are based on the assumption that operating performance and results will continue to be consistent with historical results. Management believes these assumptions to be reasonable, but there can be no assurance that they will prove to be correct. Forward-looking statements, particularly those regarding future performance, are subject to certain risks and uncertainties, and actual results may differ materially. NewAge competes in a rapidly growing and transforming industry, and risk factors, including those disclosed in documents filed by the Company with the Securities and Exchange Commission, could affect the operations of the Company. Unless required by applicable law, the Company assumes no obligation to update or revise forward-looking statements.

For investor inquiries regarding New Age please contact:

NewAge Investors and Public Relations:
Mindy Eardley
Director, Public Relations and Investors
Phone. : 1-801-573-4818
[email protected]

NewAge Investor Relations
Financial Marketing BPC
800 816 7361
[email protected]

A photo accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/9b840bd5-134e-476b-af20-98155f7fa8d8

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