NEW YORK–(BUSINESS WIRE)–PRWeek will ring the closing bell at Nasdaq’s MarketSite in Times Square today, coinciding with the return of the annual PRWeek Awards, the “Oscars of the Public Relations Industry,” as an in-person event.
PR professionals from major brands and companies and the agencies that support them will join the PRWeek and Haymarket Media teams at Nasdaq to celebrate the industry and return to live events.
On Wednesday evening, PRWeek returns to Cipriani Wall Street for its first gala since 2019, having hosted its annual high-profile awards in 2020 and 2021 virtually.
The awards ceremony recognizes public relations and communications professionals who have responded in an unprecedented way to the challenges of recent global crises.
PRWeek Editorial Director Steve Barrett will ring the closing bell to celebrate the occasion and mark the start of a return to the new normal.
“We are thrilled to have the opportunity to celebrate these outstanding industry achievements at the first in-person PRWeek Awards ceremony in three years,” Barrett said.
PRWeek’s return to live events began on March 10, 2022, when New York Giants wide receiver Darius Slayton joined PRWeek to donate a take-out breakfast cart to the Newark School of Global Studies. The donation was part of a collaboration with the non-profit organization GENYOUth to address food insecurity and increase students’ access to school meals.
“As part of National School Breakfast Week, we were thrilled to continue PRWeek’s partnership with the nonprofit GENYOUth to help address food insecurity among inner-city students, like those in New Jersey, a state where one in five children live in poverty,” Barrett said. .
Slayton and PRWeek’s Barrett were joined by Newark Board of Education Superintendent Roger Leon, other education officials and New Jersey Dairy Farmer GENYOUth officials Graham Ackerly on behalf of the American Dairy Association North East, American Dairy Association North East and USA. States Department of Agriculture.
“Targeted communication and targeted business is a top agenda item for brands and businesses covered by PRWeek, and we’ll be delving into these issues at our annual PRDecode conference in Chicago on October 11-12,” Barrett said. “But, in addition to covering the goal as an issue, it’s important for PRWeek to walk too – and we’re delighted to support GENYOUth’s great work helping young people and tackling food insecurity.”
The on-the-go breakfast cart, milk cooler and cooler bags were provided with funding from PRWeek through GENYOUth’s End Student Hunger Fund in partnership with the American Dairy Association North East.
GENYOUth’s breakfast cart program has targeted food insecurity through the donation of over 500 lunch carts to US public schools since 2017.
Research shows that hunger has a negative impact on children’s academic performance, with long-term consequences that could affect their future prospects.
“Young people like the ones I met in Newark have so much potential and so much to offer,” Barrett said. “I really hope the creative industries engage with non-traditional talent pools like this that are on their doorstep and that the breakfast carts can be a small step in the process to help students in communities less able to obtain the same opportunities as their wealthier peers. .”
PRWeek plans to donate another cart to Chicago in October, coinciding with PRWeek’s annual PRDecoded conference.
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